The Culture Supplier – Marcus Gilmore
Today, Rihanna launched a new website titled “ANTIdiaRY,” which looks like it’s going to give fans an inside look at the album.
Not much is known about the site right now but it directs users to a mobile site that says the diary is locked for now, but not for long. It prompts you to log into the diary via your Facebook, email, or Google Plus. Once you sign up, you’re directed to a welcome page with the message, “You’ll know when it’s time.” It’s interesting that the site is managed by Samsung, and all but confirms the rumors that they signed a $25 million deal with RiRi last month. We’ll continue to update the status of the site once it’s live. You can check out the site for yourself here.
Source :: Complex.com