So, you have a website and you need some traffic. Perhaps this is a website for your business or some other venture. Alternatively, it could just be a website designed to promote your own creative work. There are a million reasons why you might need a website, but one thing is for certain: you want to attract as many visitors as possible. Getting the word out about a website can often be something of a challenge, but the good news is that it can be made easier by focusing on a few essential tactics. In this post, we are going to look at what those tactics are. Let’s take a look at what you can do to bring more people to your new website.
Harnessing Social Media
If you are not already on social media, then that is probably your first step. You might have mixed feelings about social media, but the fact is that it is a hugely useful tool whose power you can’t really overlook. Especially important are Twitter and Facebook as, to put it plain, this is where the people are, and if you want to market something, you’ve got to go where the people are. When it comes to Twitter, there is a focus on interaction; you want to make sure you are actually engaging with your followers, and not just blank posting. This is often seen as a kind of breach of etiquette, so it is worth bearing in mind. And when you are linking back, on Twitter, Facebook or anywhere, make sure you are giving a really strong reason to. Make it enticing, think of the post as a headline that draws people in. Ask yourself: is it click sexy? Will people want to find out more?
The Power Of Video
There are certain media which people tend to respond pretty well to. Video is a great example of one of those; for whatever reason, video tends to be highly persuasive as a marketing tool. It is worth bearing that in mind when you are trying to promote your website. With video, people can see that there really is a person behind all this, not just a nameless corporation or the like. For added genuity, you could even embrace the power of live video sdk to greatly enhance the number of people who are affected by your campaign. Live video is particularly effective, as it has a real urgency to it which people find affecting.
Another great way of encouraging more people to visit your website is to write guest posts for other sites. The more of these you do, the more of a reputation you will build, and gradually over time this will snowball into a greater and wider audience for your own site. When writing guest posts, make sure that they are the kind that suit your own website, otherwise it will look like you are taking desperate measures to gain interest and to find followers.